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Food Export | Feb 04, 2019
In July of 2018, Miller’s Mustard of Gibsonia, Pennsylvania participated in Food Export – Northeast’s Summer Fancy Food Buyers Mission at the Summer Fancy Food Show. There they met with twelve different international buyers to introduce them to their unique mustard product.
It was ultimately the buyer from Spain who showed the greatest interest in the Pennsylvania Supplier’s product and a sale for $3,000 was reported by
Miller’s Mustard this past December. This sale represents a first-time market sale to Spain for the supplier while they also project to complete $9,000 more in sales over the next twelve months.
Started in 2002 with a humble experiment,
Miller’s Mustard was born. Making a few jars of the homemade banana pepper mustard brought smiles to family members and an idea formed to sell the unique sauce at local specialty stores. The response to the product was overwhelming and the brand grew. Fifteen years later, the award-winning mustard can be found in national grocery chains and in international markets.
Participating in Food Export programs since 2012, Miller’s Mustard has utilized the Branded Program, Food Show PLUS!™ services, attended Buyers Missions and has products listed in the Online Product Catalog.
Food Export uses funding from the
Market Access Program (MAP) to help America’s small businesses increase their exports of food and agricultural products. As these exports increase, these small businesses are creating jobs and improving the strength and stability of our agricultural economy. Food Export-Midwest and Food Export-Northeast are non-profit organizations that work in collaboration with their member state departments of agriculture and the
USDA’s Foreign Agricultural Service. They offer a wide range of programs and services that help boost America’s agricultural exports.